Existing Patients:

Of course your office is focused on getting new patients in for consultations but what happens once you have them? How are their needs being met and their questions answered? How long do they wait for a return call or an email reply?

Although MPS can provide dozens of effective marketing ideas, none is more powerful than word-of-mouth. As the old saw goes, a happy customer tells a friend, an unhappy customer tells everybody. What are you doing to make sure your patients are heard and responded to promptly? Do you follow up after their procedure to make sure all is well or do you assume no news is good news?

At MPS, we can help you tighten your communications strategy so that no patient falls through the cracks.

Practice Management:

Staff recruitment

Writing help wanted ads. Placing help wanted ads online or in print. Reviewing resumes from candidates. Conducting interviews. Checking references. Who has time for this stuff? We do! And we have an unfair advantage: we know well-qualified candidates who are ready and able to start work when the right opportunity presents itself.

Rather than spinning your wheels playing HR director, let MPS take care of your staffing needs. We will find you the right people so you can go back to being a doctor.

Staff training

If you are sick of being a one-person HR department, we understand. Recruiting, training, and managing staff has a way of sapping precious time and energy. Yet we all know that you desperately need a well-trained, professional front office, patient coordinator, and practice administrator. Your practice would grind to a halt without any one of these valuable team members.

MPS will cure your HR headaches. We can recruit qualified staff and get them set up with the right software and tools to do their jobs. We will train them to manage everything from that first phone call to that last follow-up. And we will make sure they can answer the phone in a professional manner, schedule appointments, handle patient records sensitively and in accordance to HIPPA standards, bill in a timely fashion, and facilitate seamless physician-patient communication.

Practice management software

Like any job, managing a medical practice requires the right tools. A carpenter needs a hammer and drill, a painter needs brushes, and your staff needs an assortment of specialized software. MPS can help you find the right programs to organize your scheduling, billing, inventory, and patient records. And we will train your staff to use it properly.

Even if you are not technically inclined, the latest generation of software is certain to save you time and aggravation. Your savings in aspirin alone might cover the cost.

Office Efficiencies

Is your practice coordinator spending enough time educating prospective patients about their chosen procedure? By the time that patient is in your examination room, do they seem well informed or are they pelting you with basic questions? Perhaps the opposite is true. Your practice coordinator is spending so much time on her consults that she cannot do anything else and by the time you see the patient, you fully expect him to grab the scalpel and perform the procedure himself.

What about the rest of your staff? Is the receptionist checking her Facebook page while the office administrator drowns in a sea of paperwork? Are tasks getting delegated appropriately and fairly?

At MPS, we can perform time studies to make sure your staff use their time productively and keep the practice humming.

Patient lead generation

New patients are the lifeblood of every medical practice. But where do you find them? At MPS, we have dozens of proven strategies that drive potential patients to your office. Here are just a few:

Events: Injectables such as Botox and Restylane are the “door buster specials” of the aesthetic medicine field. Offer a special discount on these treatments and patients will bring friends and family to your practice. While they are there, many of them will inquire about other procedures. Open houses, seminars, and other promotional events can also generate increased traffic.

Comprehensive Marketing: Our work begins with branding your practice. We then develop a marketing strategy that generates maximum return on your investments with paid and unpaid ways to spread the word. Your campaign will include not just print ads, but search engine optimization, social media, public relations and email blasts.

Paid lead generation: There are times when it makes sense to pay for well-qualified leads from reputable sources. We will analyze your practice’s needs and make recommendations accordingly.

Financial services (budgeting, profit and loss review)

Running a practice is like running a small business. If you are not monitoring your profit and loss statements, tweaking your business plans, reducing your financial risks [link to risk management], budgeting your expenses, and maximizing your returns on investment, then no amount of medical excellence or innovation is going to propel your practice to financial success.

Let MPS get your financial house in order with the following services: 

Budgeting: What are your financial goals? Once we have identified your destination, we can create your financial roadmap. Adhere to our budget and you will get where you want to go.

Profit and Loss Statement Review: How much revenue did your practice generate this month and where did it go? Monthly P&L statements allow us to track expenses, trim waste, and chart your practice’s growth.

Create and Review Monthly Reports: We will analyze your P&L statements and make recommendations that will enhance your bottom line. Whether we need to refine your purchasing procedures or invest in patient lead generation [link], we will know what needs to be done based not on conjecture, but on real numbers and the actual performance of your practice.

Financing: If you are contemplating expanding your practice or acquiring new equipment, we will help you determine the merits and risks of your plan and, where appropriate, find you credit at favorable terms.

Risk management

No one has to tell you that practicing medicine in this country comes with significant financial and legal risk. MPS can help you manage these risks and find cost-effective solutions to reduce your exposure.

Occupational Safety & Health Administration, Health Information Portability and Accountability Act (HIPPA) Compliance: 

MPS will provide you with a simple route to compliance. You have got more important things to do than spend hours researching HIPAA regulations and rewriting internal documents, patient forms, and policy manuals. Plus, there is the added headache of training your staff to use these new materials.

Medical Malpractice Insurance: 

How much coverage do you really need and how much should you pay for it? MPS will analyze your true exposure and help you find a well-priced policy.

Occupational Safety & Health Administration (OSHA) Compliance: 

Is your office fully compliant with OSHA regulations? Is it, in fact, a safe workplace? MPS will audit your practice to reduce your exposure and safeguard you and your staff.

Patient management (scheduling, billing, medical records)

MPS has software solutions to help you tackle your practice’s most vexing challenges while maximizing profit and even helping you seal the deal with a potential patient.

Scheduling: If you still keep an actual appointment book, you are making your life—and your staff’s lives—needlessly complicated. As you have probably learned by now, physical schedules can be thrown into chaos when patients change appointments, when you need to reschedule, or when you think you told your receptionist to block off time for another commitment but she does not remember ever having that conversation. Computerizing your schedule is convenient, eliminates the potential for missed communications, and allows everyone to see when changes have been made.

Billing: To keep your cash flow positive, it is imperative that your billing be timely and efficient. The right software product can get your billing on track and keep it running smoothly.

Inventory: Having more than you need on hand wastes money but having less than you require can cost you too. (When was the last time you had to pay for rush shipping?)  It will also help prevent employee theft.   Let us show you software solutions for inventory control.

Electronic Medical Records (EMR): We can make the transition from paper records to electronic painless. Well, not really—but we can make it as painless as possible.

Morphing: Would you like to show a patient how he would look with a thinner nose or fuller head of hair? New “morphing” software lets you do exactly that and it is better, cheaper, and faster than the previous versions you probably once considered and rejected. If you have not seen morphing software for a while, it is time to take another look.

Inventory Management

Medical Billing

Electronic Medical Record (EMR)

Traditional Practice Marketing:

Branding Creation

Good marketing begins with clear vision. At MPS, we help you find your unique identity. Who are you and what sets you apart from the competition? Are you bold and cutting-edge or classic and conservative? Should you position yourself as an approachable, accessible practitioner or do you want to maintain a more exclusive image? Are you a glamorous persona at home in your community’s social scene or are you a more retiring, scholarly personality?

There are no “right” answers to these questions. The goal isn’t to force you into a cookie-cutter model of success. In fact, we think forcing you to be someone you’re not is a surefire recipe for disaster that’s likely to result in a muddled marketing plan. Instead, let us identify your strengths and play to them.

By establishing your brand early in our efforts, we’ll be able to make sure everything about your practice speaks with one consistent voice. Whether it’s your office location and design, your website, your advertising efforts, or even the font on your letterhead, your potential patients will know instantly who you are and what you represent. And when they’re in your consultation room, you’ll know they’re there because they want to be treated by the doctor they’ve already met and think they know.

Brochures

When your patients inquire about a specific procedure, what do you hand them? If you’re relying on your professional society’s one-size-fits-all pamphlets or a drug company’s marketing tools, you’re missing a tremendous opportunity.

Aesthetic doctors aren’t car mechanics and they don’t approach a treatment or procedure exactly the same way. There is a wide range of philosophies, techniques, and individual refinements that inform your results. So why would you give your patient a brochure that describes a procedure in the same generalized terms as an oil change?

It matters greatly whose hand holds the scalpel, laser, or syringe. Let us create customized leave-behinds that remind the patient that you’re uniquely qualified and skilled to perform their procedure of choice.

Logo design

Your favorite designer has one and so does your luxury car. Even the fast food franchise down the block has one—and it’s so memorable that preliterate children recognize it. Logos are powerful because they fuse design with language to create an indelible impression.

But do doctors really need a logo? Yes, absolutely! Beyond just making an impression that sticks, your logo conveys your image. Are you bold or conservative, exclusive or approachable?  For truly effective marketing, it’s imperative that your logo be consistent with your identity. We will design you a logo for use on everything from ads and brochures to your website, letterhead, business cards, mailings, and signage.

Print Ads

For all the talk about the power of the Internet, magazines and newspapers still play an important role in your marketing plan. While consumers use the Internet to search for something they already know they want, magazines and newspapers can inspire that want in the first place. This is especially true of non-essential purchases like luxury products and services. Whether it’s a custom closet, a Rolex, a trip to a Caribbean resort, or a new procedure that can transform one’s appearance, you might not know you want it (or even know of its existence) until the moment you see it.

Of course, knowing that you need a print advertising campaign is just the start of the process. What kind of ad should you run? Should it be about your practice or about a specific procedure that you offer? In what publications should it appear? How large should your ad be and how often should it run?

Unfortunately, if you’re guessing, you’re probably losing money. Having a scattershot approach to advertising can be as bad as having none at all. Let us take the guesswork out of the process. We’ll design a targeted, effective ad, identify the right vehicles for your message, and make sure you get maximum impact for those precious advertising dollars.

Public relations

The best kind of advertising is the kind money can’t buy. Articles in local and national magazines, interviews on TV and radio, or even a column in your local newspaper can burnish your reputation as an authority while providing fabulous exposure. And because it’s editorial, not advertising, your inclusion carries significant weight and the implied endorsement of the publication or media in which it appears.

But how do you get this kind of coverage? First, you’ll need carefully crafted press releases. Editors and producers are bombarded with dozens of press releases every day and most end up in their “circular file.” While no one can guarantee that your business will receive editorial coverage, a succinct, clear, accurate, and catchy press release, addressed to the correct recipient, gives you your best chance.

At MPS, we’ve got writers with real-world editorial experience to give you a leg up on the competition. We’ll make sure your message goes out loud and clear.

Newsletters

Regular newsletters, whether printed or electronic, build your reputation as an authority and innovator. Educate your patients and potential patients about new techniques. Report study findings and publish photos of the brag-worthy results you’ve been able to achieve—all while reminding the readers that you’re there for them when they’re contemplating their next procedure.

While newsletters can be very effective marketing tools, they are time-intensive to produce and let’s face it, not all excellent doctors are equally facile writers. At MPS, we understand that you didn’t go to medical school to edit a newspaper. That’s why we have a staff of writers and graphic designers who can produce consumer-friendly, attractive publications that both educate and inspire.

Direct mail

While emails are important, there are times when nothing is as effective a call to action as the printed word. Let MPS deliver results for you with promotional post cards, letters, newsletters, or other print products. Our staff of skilled graphic designers and writers has created print products for national consumer magazines and prominent commercial clients. Allow us to put them to work on your behalf.

Internet Practice Marketing:

Website design

You’ve put a lot of thought into your office space. You chose the location carefully and spent countless hours poring over paint chips, debating waiting room seating arrangements, and choosing works of art and furnishings. These were important considerations because you wanted to make sure that you made a good impression on potential patients.

But before your patient walks through your office door or even picks up a phone to book a consultation, he or she is likely to pay you a virtual visit. Your website is typically the very first place someone will turn to learn more about who you are, what you do, and why you should be their doctor of choice. On a well-designed website, your potential patients will view those critical before and after photos, read about your credentials and educational background, and learn more about the procedures that interest them. Perhaps they’ll be able to read about a new surgical technique that you pioneered or read testimonials from former patients. Perhaps they’ll submit questions by email, by personal care products from your e-commerce store, send photos for a virtual consultation, or book an appointment for an in-person consultation without ever having to pick up the phone. Or, if your website was poorly designed, perhaps they’ll click away from it and your expensive new waiting room couch will remain unused.

The only thing worse than a nonexistent website (and yes, there are doctors who still don’t have one) is a poorly designed one. An attractive, content-rich website is too important to your practice to be left to your tech-savvy friend or a random freelancer. At MPS we excel in creating websites that not only promote your practice to interested patients but also help those interested patients find you in the first place.

Our expertise in search engine marketing insures that when someone uses Google or other search engines to find an aesthetic professional, they won’t have to dig through pages of results to find your website. Click here to learn more about how we’re able to drive traffic to your website.

Search engine marketing (SEO/organic and PPC/pay per click)

So you have a beautiful, functional, content-rich website. (If not, we can design one for you. Click here for more information.) Now, how do you make sure that people find and visit it? That’s where search engine marketing comes into play.

As you’ve probably observed from your own experience of using the Internet, people tend to click on the search results that come up on the first one or two pages. They don’t typically dig through all thirty pages that Google generates because the results that best match their search criteria come up first.

Clearly, if you want to drive traffic to your website, it’s imperative that your website be on those first few pages of results. There are two ways to make sure that your website ranks in those tops results: 1) Pay to be there with “pay per click” advertising; 2) Earn your way there by having genuinely relevant content and key words that match the search engine’s algorithm. By using “organic search engine optimization”, MPS can make sure your website occupies this prime real estate.

Email blasts

Stay in touch with your best customers, the patients who already know and love you. Not only are your existing patients an excellent source of repeat business, but they’re also a great source of referrals.

Regular email communications remind your patients that you’re there for them when they’re contemplating another procedure. Use your email blasts like a paperless mass mailing to promote special offers, spread the word about new procedures or services, and encourage your patients to spread the word.

At MPS, we’ve found that email blasts that promote an introductory service, such as a discount on injectables, are enormously successful. Not only do they inspire current patients to call for this service, but they also will often bring a friend. And while one or both of them are there, they may inquire about other procedures.

Marketing to the people who have already benefited from your expertise makes dollars and sense. Is your practice doing it?

Social networking (Facebook, Twitter, YouTube)

As you have probably read elsewhere, Facebook already has 400 million users and is still growing daily. Twitter, the microblogging site, has approximately 175 million users and YouTube, the video-sharing website, is reportedly the third most visited website on the Internet after Google and Facebook. Your patients are almost certainly on one or more of these sites. Heck, so is your grandmother! But merely being on social media is not the same as using it wisely.

Social media is not, as some mistakenly believe, a great place to sell. (People who do get the same kind of reception they would enjoy if they walked into a cocktail party wearing a signboard and started handing out flyers.) Instead, social media is a great place to make contacts, even “friends,” who get to know you and your work. Once those relationships are in place, you can promote content such as a webinar that you are hosting or an event at your office. You can even build a core group of “followers” or “fans.”

While building relationships can lead to building your practice, social media does offer advertising opportunities that can be very precisely targeted. For example, if you are a hair transplant surgeon in Greenwich, CT, you can advertise an upcoming seminar that will only appear to male Facebook members in lower Fairfield County who are between the ages of 30 and 55 and who have keywords such as “balding” or “hair restoration” in their interests.

We would be happy to build a complete social networking program for your practice to fit your particular needs and goals.

Patient Conversion:

Patient lead generation

New patients are the lifeblood of every medical practice. But where do you find them? At MPS, we have dozens of proven strategies that drive potential patients to your office. Here are just a few:

Events: Injectables such as Botox and Restylane are the “door buster specials” of the aesthetic medicine field. Offer a special discount on these treatments and patients will bring friends and family to your practice. While they are there, many of them will inquire about other procedures. Open houses, seminars, and other promotional events can also generate increased traffic.

Comprehensive Marketing: Our work begins with branding your practice. We then develop a marketing strategy that generates maximum return on your investments with paid and unpaid ways to spread the word. Your campaign will include not just print ads, but search engine optimization, social media, public relations and email blasts.

Paid lead generation: There are times when it makes sense to pay for well-qualified leads from reputable sources. We will analyze your practice’s needs and make recommendations accordingly.

Patient communication strategy

From the first phone call from a potential patient to follow-ups with existing patients, how your office handles phone and email communications can mean the difference between a successful practice and utter chaos.

Phone: When the phone rings, who answers it? If the answer is, “my patient coordinator,” you’re already in trouble. Your patient coordinator is too valuable to burden with initial contacts and administrative duties. You need a dedicated front office that can field incoming phone calls and route them appropriately.

In fact, you need a complete strategy for dealing with the phone. Who schedules the initial consult with your patient coordinator? Who follows up after the initial consult and when? How are appointments confirmed? Which calls should get routed immediately to the doctor and which can be returned later? Let MPS train your staff to make phone communication efficient, professional, and seamless.

Email: There are times when email is an easier and more efficient means of communication than the phone. But when are those times and is your staffed trained to know when each is appropriate? We have noticed that some offices like email just a little too much and are reluctant to pick up the phone. Is yours one of them?

Existing Patients: Of course your office is focused on getting new patients in for consultations but what happens once you have them? How are their needs being met and their questions answered? How long do they wait for a return call or an email reply?

Practice management software

Like any job, managing a medical practice requires the right tools. A carpenter needs a hammer and drill, a painter needs brushes, and your staff needs an assortment of specialized software. MPS can help you find the right programs to organize your scheduling, billing, inventory, and patient records. And we will train your staff to use it properly.

Even if you are not technically inclined, the latest generation of software is certain to save you time and aggravation. Your savings in aspirin alone might cover the cost.

Patient imaging software (morphing)

Patient coordinator recruitment and training

Your patient coordinator is like your right arm, the go-to person who manages the consultation process and the patients. His or her job description might include explaining procedures, answering patient questions, quoting procedure fees, scheduling surgeries, and coordinating all the details such as pre-surgical testing, reviewing pre- and post-operative care, and communicating with everyone from insurance companies and pharmacies to the patient’s family. Many surgeons often rely on their patient coordinator to field queries from the press, arrange interviews, and otherwise act as their community liaison. A good patient coordinator answers patients’ questions before the doctor consultation, saving valuable doctor-patient face time. And when it comes to getting a patient to sign on for a procedure, it is often the approachable, charismatic patient coordinator and not the doctor who seals the deal.

Obviously, not just anyone can play this critical role. You will need to find someone who has both great time management and people skills, someone who can be proactive yet with the judgment to know when to call on you for backup. If you are missing this lynchpin of your practice, we will help you find the right person and if you already have one, we will make sure you deploy him or her wisely.

We will work with your patient coordinator to hone time management and communication skills. Is he or she spending too much or too little time on consultation? Is their approach too hard-sell or too low key? Let us help your most valuable team player help you.

Physician training (how to better relate to your patients)

Sometimes, it is not enough to be a great doctor. It takes skill and practice to establish rapport with your patients, reassuring them that you are listening and understand their goals and concerns. And to complicate matters, you have pressing demands on your time. You cannot spend endless hours holding your patient’s hand and answering his every question.

At MPS, we coach doctors on their patient communication skills. We coach you to make the most out of your consultations, connecting with potential patients, hearing them accurately, and adequately explaining how their goals are met (or not met, as the case might be) by their procedure of choice. We will also make sure you are using your valuable time wisely, spending just the right amount of time with patients so that their needs are met but not at the expense of your practice’s.

Practice Setup and Expansion:

Office design and build-out

Like any job, managing a medical practice requires the right tools. A carpenter needs a hammer and drill, a painter needs brushes, and your staff needs an assortment of specialized software. MPS can help you find the right programs to organize your scheduling, billing, inventory, and patient records. And we will train your staff to use it properly.

Even if you are not technically inclined, the latest generation of software is certain to save you time and aggravation. Your savings in aspirin alone might cover the cost.

Practice management software

Like any job, managing a medical practice requires the right tools. A carpenter needs a hammer and drill, a painter needs brushes, and your staff needs an assortment of specialized software. MPS can help you find the right programs to organize your scheduling, billing, inventory, and patient records. And we will train your staff to use it properly.

Even if you are not technically inclined, the latest generation of software is certain to save you time and aggravation. Your savings in aspirin alone might cover the cost.

Staff recruitment

Writing help wanted ads. Placing help wanted ads online or in print. Reviewing resumes from candidates. Conducting interviews. Checking references. Who has time for this stuff? We do! And we have an unfair advantage: we know well-qualified candidates who are ready and able to start work when the right opportunity presents itself.

Rather than spinning your wheels playing HR director, let MPS take care of your staffing needs. We will find you the right people so you can go back to being a doctor.

Staffing and Training

If you are sick of being a one-person HR department, we understand. Recruiting, training, and managing staff has a way of sapping precious time and energy. Yet we all know that you desperately need a well-trained, professional front office, patient coordinator, and practice administrator. Your practice would grind to a halt without any one of these valuable team members.

MPS will cure your HR headaches. We can recruit qualified staff and get them set up with the right software and tools to do their jobs. We will train them to manage everything from that first phone call to that last follow-up. And we will make sure they can answer the phone in a professional manner, schedule appointments, handle patient records sensitively and in accordance to HIPPA standards, bill in a timely fashion, and facilitate seamless physician-patient communication.

Office accreditation (AAAA and AAHC)

When given a choice, most patients prefer to have their cosmetic procedures done in a doctor’s ambulatory surgical suite rather than their local hospital. It is more affordable, more convenient, and a lot less intimidating. In fact, if you do not offer an accredited surgical suite, your prospective patients may look for another surgeon who does.

Of course, you cannot just open an ambulatory surgical suite simply because your patients demand it. Doing so requires a lengthy and exacting certification process. To qualify for either “Quad-A” or certification by the Accreditation Association for Ambulatory Health Care (AAAHC), you will need to satisfy federal regulations for equipment, operating room safety, personnel and surgeon credentials. And once it is built, your operating room will also need to pass inspection.

At MPS we can shepherd you through the certification process for either body and make sure your ambulatory surgical suite meets the highest safety standards so you can deliver quality care with the convenience and affordability your patients demand.

Financial services (budgeting, profit and loss review)

Running a practice is like running a small business. If you are not monitoring your profit and loss statements, tweaking your business plans, reducing your financial risks [link to risk management], budgeting your expenses, and maximizing your returns on investment, then no amount of medical excellence or innovation is going to propel your practice to financial success.

Let MPS get your financial house in order with the following services: 

Budgeting: What are your financial goals? Once we have identified your destination, we can create your financial roadmap. Adhere to our budget and you will get where you want to go.

Profit and Loss Statement Review: How much revenue did your practice generate this month and where did it go? Monthly P&L statements allow us to track expenses, trim waste, and chart your practice’s growth.

Create and Review Monthly Reports: We will analyze your P&L statements and make recommendations that will enhance your bottom line. Whether we need to refine your purchasing procedures or invest in patient lead generation [link], we will know what needs to be done based not on conjecture, but on real numbers and the actual performance of your practice.

Financing: If you are contemplating expanding your practice or acquiring new equipment, we will help you determine the merits and risks of your plan and, where appropriate, find you credit at favorable terms.

Office Efficiencies

Is your practice coordinator spending enough time educating prospective patients about their chosen procedure? By the time that patient is in your examination room, do they seem well informed or are they pelting you with basic questions? Perhaps the opposite is true. Your practice coordinator is spending so much time on her consults that she cannot do anything else and by the time you see the patient, you fully expect him to grab the scalpel and perform the procedure himself.

What about the rest of your staff? Is the receptionist checking her Facebook page while the office administrator drowns in a sea of paperwork? Are tasks getting delegated appropriately and fairly?

At MPS, we can perform time studies to make sure your staff use their time productively and keep the practice humming.

Medical spa implementation

For a while, it looked as though anyone with a medical degree (and a few without one) had opened a medical spa. After all, it seems like a can’t-lose proposition. You drive people to your practice with microdermabrasions, endermologie, and injectables and then they graduate to liposuction and facelifts.

But medical spas are not always the cash cow they appear to be. For one thing, they take up space and cost money to staff, supply, and run—assets that could be put towards your main practice. In fact depending on your practice dynamics, adding a medical spa might end up costing you more than it could ever make.

Let MPS analyze whether adding a medical spa makes sense for your practice. If it does, we will set it up so that you have a turn-key operation ready to go just as soon as you give the word.

Patient communication strategy

From the first phone call from a potential patient to follow-ups with existing patients, how your office handles phone and email communications can mean the difference between a successful practice and utter chaos.

Phone: When the phone rings, who answers it? If the answer is, “my patient coordinator,” you’re already in trouble. Your patient coordinator is too valuable to burden with initial contacts and administrative duties. You need a dedicated front office that can field incoming phone calls and route them appropriately.

In fact, you need a complete strategy for dealing with the phone. Who schedules the initial consult with your patient coordinator? Who follows up after the initial consult and when? How are appointments confirmed? Which calls should get routed immediately to the doctor and which can be returned later? Let MPS train your staff to make phone communication efficient, professional, and seamless.

Email: There are times when email is an easier and more efficient means of communication than the phone. But when are those times and is your staffed trained to know when each is appropriate? We have noticed that some offices like email just a little too much and are reluctant to pick up the phone. Is yours one of them?

Existing Patients: Of course your office is focused on getting new patients in for consultations but what happens once you have them? How are their needs being met and their questions answered? How long do they wait for a return call or an email reply?

Scheduling software and efficiencies

Like any job, managing a medical practice requires the right tools. A carpenter needs a hammer and drill, a painter needs brushes, and your staff needs an assortment of specialized software. MPS can help you find the right programs to organize your scheduling, billing, inventory, and patient records. And we will train your staff to use it properly.

Even if you are not technically inclined, the latest generation of software is certain to save you time and aggravation. Your savings in aspirin alone might cover the cost.

Office efficiencies

Patient management (scheduling, billing, medical records)

MPS has software solutions to help you tackle your practice’s most vexing challenges while maximizing profit and even helping you seal the deal with a potential patient.

Scheduling: If you still keep an actual appointment book, you are making your life—and your staff’s lives—needlessly complicated. As you have probably learned by now, physical schedules can be thrown into chaos when patients change appointments, when you need to reschedule, or when you think you told your receptionist to block off time for another commitment but she does not remember ever having that conversation. Computerizing your schedule is convenient, eliminates the potential for missed communications, and allows everyone to see when changes have been made.

Billing: To keep your cash flow positive, it is imperative that your billing be timely and efficient. The right software product can get your billing on track and keep it running smoothly.

Inventory: Having more than you need on hand wastes money but having less than you require can cost you too. (When was the last time you had to pay for rush shipping?)  It will also help prevent employee theft.   Let us show you software solutions for inventory control.

Electronic Medical Records (EMR): We can make the transition from paper records to electronic painless. Well, not really—but we can make it as painless as possible.

Morphing: Would you like to show a patient how he would look with a thinner nose or fuller head of hair? New “morphing” software lets you do exactly that and it is better, cheaper, and faster than the previous versions you probably once considered and rejected. If you have not seen morphing software for a while, it is time to take another look.

Risk management (HIPPA and OSHA compliance)

No one has to tell you that practicing medicine in this country comes with significant financial and legal risk. MPS can help you manage these risks and find cost-effective solutions to reduce your exposure.

Occupational Safety & Health Administration, Health Information Portability and Accountability Act (HIPPA) Compliance: 

MPS will provide you with a simple route to compliance. You have got more important things to do than spend hours researching HIPAA regulations and rewriting internal documents, patient forms, and policy manuals. Plus, there is the added headache of training your staff to use these new materials.

Medical Malpractice Insurance: 

How much coverage do you really need and how much should you pay for it? MPS will analyze your true exposure and help you find a well-priced policy.

Occupational Safety & Health Administration (OSHA) Compliance: 

Is your office fully compliant with OSHA regulations? Is it, in fact, a safe workplace? MPS will audit your practice to reduce your exposure and safeguard you and your staff.

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